The important point is to know first:
For two consecutive months in January, May, and June, Changan Ford’s monthly average growth rate of retail sales reached 30%.
2, the industry's first 3 years (or 6 times) free maintenance for all cars.
3. The Fox 2020 models will be launched this month, followed by the Fox Active smart crossover, the cutting edge ST/ST-Line, and the new Taurus.
Accelerate the launch of new products
It is the new generation of Focus that has made great contributions to the recovery of Changan Ford’s retail sales in the first half of the year.To meet market demand, Changan Ford will officially launch a new generation of Focus 2020 in mid-July. The highlight is that the ST-Line sports design suite will be expanded to more models, and the model configuration will also be upgraded. Six emission standards.
Three models will be launched in the third quarter, including Fox Active smart crossover, cutting-edge ST/ST-Line, new Taurus. Changan Ford has accelerated the pace of new product launches in an all-round way to enhance overall market competitiveness.
In view of the general trend of environmental protection, Changan Ford currently includes New Forex, New-generation Focus, New Mondeo, Mondeo PHEV Almost all models, including, Taurus, Escape and Sharp, are already on sale that meet the National Sixth Standard, and all models will meet the National Sixth Standard within the year.
Worry-free one-stop project
This project mainly includes car purchase finance and after-sales service The former includes: launching "zero down payment" financial leasing products, becoming a pioneer brand that introduces financial leasing into the sales channels of mainstream manufacturers. At the same time, it also launches 12 to 36 periods of "zero interest rate" financial solutions for different car purchase needs of consumers, and 48 periods Long-term low interest rate plan.
The latter, Changan Ford The industry’s first 3-year (or 6-time) free maintenance service for the entire vehicle series and 2-year unlimited mileage free road rescue serviceSupport services, coupled with the previously launched 5-year (or 200,000 km) super long engine warranty service for Focus and Flex models, bring consumers a more comprehensive service guarantee.
Integrated brand marketing
Changan Ford will launch a large-scale brand experience event-FUN DAY, to provide consumers with the Ford brand's "extraordinary driving" experience. This is the first time that Changan Ford has put all models on the track. It is also the largest and richest brand experience event the Ford brand has held in the Chinese market so far.